According to 2016 data, video is performing better than other types of posts on Facebook, social video viewing is linked to purchasing decisions, and more marketers than ever are embracing the medium. Do you want to market your business with video? Are you unsure...
Social Media Strategy
5 Social Media Trends That Will Dominate 2017
Social media is one of the fastest changing industries out there. Sometimes a cutting-edge technology changes the social game, or an old idea (e.g. virtual reality) gains viral popularly. Either way, the results always have a huge impact and 2017 will be no different....
Recap: Facebook Q1 2016 Earnings Call #SocialMedia News
Written by: Juliana Casale, Content Marketing Manager for nanigans.com/ As Hashtag South Africa we source the planet to bring you the latest and messages of wisdom as you walk this Connected Planet Journey with us - Conrad @ CEO & founder of Hashtag South...
10 Sentiment Analysis Tools to Track Social Marketing Success
Sentiment analysis, also known as opinion mining, is the analysis of the feelings (i.e. attitudes, emotions and opinions) behind the words using natural language processing tools. Its looking beyond the number of Likes, Shares or Comments you get on an...
The All-New Search and Explore with Instagram: See the World As It Happens
Two major updates to Instagram that will help connect community to the world as it happens: the all-new Explore page, with trending Tags and Places, and more powerful search that makes it easier to find the people, places, and tags you’re looking for. With more than...
Ephemeral Vs. Perpetual Messaging: Thinking Outside The Timeline
If you are following the battle of the short messaging systems, you might think it is a one-dimensional contest between the systems that maintain your chat history for all time – like Twitter and Facebook – and the so-called disappearing messengers – like Snapchat –...