LinkedIn Ads Can Be Tested and Targeted Like Never Before

Direct Sponsored Content give brands new flexibility By Garett Sloane   LinkedIn advertising is growing up. The company officially launched Direct Sponsored Content on 24 July , a sign of maturity that has brands and agencies ready to invest more in the platform. Direct Sponsored Content allow an advertiser to test, tailor and target messages similar to how they…

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Infographic: A visual guide to Facebook’s ad creative specifications 2014

Facebook has numerous ad options, and snappy creative can help turn a viewer into a fan or customer. But how big should an image be? How short should the text run? Ampush, a Facebook Strategic Preferred Marketing Developer, put together a comprehensive infographicdetailing the specifications of Facebook ad types. Look below to learn more.

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Facebook South Africa Infographic Report 2014

Social Media is evolving and so are the people that use it. Digital is growing not just in South Africa, but globally. Businesses and Organisations should avoid the status quo of JUST having a social presence. Last week Facebook  officially released their numbers into the market. Below is the infographic for your to use – Facebook  currently…

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The good, the bad, and the ugly: the impact of customer service

Earlier this year, Zendesk set the fine folks at Dimensional Research on the task of answering this question: “What exactly is the long-term impact of ‘good customer service’?” No one working in customer service will be surprised to hear that the research reveals that good service really does matter—and that bad service can harm your business. But…

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