Facebook Pages for Business Update

A Streamlined Look for Facebook Pages is Coming

This week, Facebook  will begin rolling out a streamlined look for Pages on desktop that will make it easier for people to find the information people want and help Page admins find the tools they use most. Here are the key features of the update:

Facebook PagesUpdated Page timeline design

The right-side column of your timeline will now display all your Page’s posts. This one-column display means that all of your posts will appear consistently on your Page and in News Feed.

Facebook Page for Business

 

The left-side column of your timeline features information about your business, including a map, your hours of business, phone number and website URL, as well as photos and videos.

Facebook Pages for Business Chang

Easier access to key admin tools

No matter where you are on your Page, you can now view information about the ads you’re running and new likes on your Page, as well unread notifications and messages. You can click on any section in the This Week section for more detail.
Facebook has also added new navigation options to the top of the Page, making it easier to access your activity, insights and settings. The Build Audience menu at the top of the Page offers direct access to your Ads Manager account.
Facebook Pages for Business

Pages to Watch

As Facebook rolls out the new design of Pages, they are also opening up our new Pages to Watch feature in the Page Insights tool to all admins. Pages to Watch allows admins to create a list of Pages similar to their own and compare the performance of their Page with that of the businesses they care about.
On the “Overview” tab of Page Insights admins will see some key stats about the Pages they are watching. The “Posts” tab of Page Insights includes a feature to view the past week’s most engaging posts from the Pages you’re watching.
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Hashtag South Africa Radio

Listen to us on Channel Africa – Friday 9:15am. We talking #SocialMedia

The State of social media in South Africa is forever growing – from the rise of political parties growing awareness with their followers to young entrepreneurs creating Youtube commercials from their living rooms – broadcasting to the world.

Catch us on Channel Africa. A station of  the South African Broadcasting sabc_footlogoCorporation (SABC)

 

 

You can live stream the talk show from 9am. We are planned to air from 9:20am

Channel Africa has listener-ship awareness across the African continent with growing cluster communities in South Africa

Visit http://www.channelafrica.co.za/portal/site/ChannelAfrica/

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You can now listen to Channel Africa live anywhere in the World via streaming audio! Channel Africa is broadcast on the internet using Adobe Flash.

For our 24/7 broadcast in English, Silozi, Chinyanja, Portuguese, Swahili and French,CLICK HERE!

English 02h00 – 14h00, 17h00 – 18h00, 18h00 – 20h00, 22h00 – 00h00*
Silozi 15h00 – 16h00, 20h00 – 21h00*
Chinyanja 14h00 – 15h00, 18h00 – 20h00*
Portuguese 16h00 – 17h00, 21h00 – 22h00*
Swahili 00h00 – 01h00*
French 01h00 – 02h00*

 

Our live 2/7 broadcast in Swahili and French is available between 17H00 to 19H00.

Swahili 17h00 – 17h55*
French 18h00 – 18h55*

*Time is +2 UTC

 

 

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The State of Social Media Spam: Social Media Spam is on the Rise

Social media spam (or “social spam”) is on the rise. During the first half of 2013, there has been a 355% growth of social spam on a typical social media account. Spammers are turning to the fastest growing communications medium to circumvent traditional security infrastructures that were used to detect email spam.

socialmediaspam

Social media spam can significantly damage a brand and turn fans and followers into foes. What sets social media spam apart from traditional spam (e.g., email) is that it’s 1 to many vs. 1 to 1, and few organizations have any defensive tools to stop it. Spammers can target entire communities with a single post, and leverage your community to unwittingly Like and share the post with others. This increases both the challenge and necessity to root out social media spam.

 

Social Spam Hurts Your Marketing ROI

Social media spam isn’t just a nuisance; it can have a profoundly negative impact on your social media marketing ROI. Imagine if 1 in 7 emails sent via your email marketing campaigns contained an offer from a spammer instead of your own. Would that be okay? That would mean 14% of your emails contained a message other than your own, and to a call-to-action (CTA) to something other than your products and services. That wouldn’t just hurt your brand image; it’d immediately erase your ROI by 14%, if not more when you factor in long-term brand satisfaction and loyalty. The same is true for social media, but it’s not just theoretical – it’s actually happening today!

There are several types of social spam and a growing means of distribution. Text and link-based spam are the most popular types, while Like-jacking, social bots, fake accounts, and spammy apps are the most prevalent forms of distribution. In fact, 5% of all social media apps are spammy, and 15% of all social spam contains a URL, often to other spammy content, pornography, or malware. Spammers are using these sophisticated techniques to co-opt your brand, your audience, and your social media marketing spent.

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Get the Facts on Social Media Spam

Nexgate’s team of data scientists recently analyzed more than 60 million pieces of unique social content published on over 25 million social accounts. The results are published in this just released report, the 2013 State of Social Spam, available here.

Our research shows that not only is spam rising, but it’s also increasing at a faster rate than “good” content. There are any steps social media marketers can take to stop social spam and mitigate its damage, including implementing automated social content moderation and spam removal technology, but first: download our free report on the state of social spam and learn more about the problem and its impact to your social media marketing.

Download the report now.

South Africa's Finance Minister Pravin Gordhan gestures during his budget speech in Cape Town

Hashtag Analytic Report of #Budget2014 and #SABudget2014 in South Africa

A year ago was the first time we covered the South African Budget Speech for the Durban Chamber of Commerce and Industry. We noticed a great increase in tweets and conversations across all Social Platforms. A strong sign that South Africans are growing to the world of Social Media.

Many were quite confused on which hashtag to use so ,Here is an overview on the performance of conversation on #Budget2014 and #SAbudget2014

This report was published at 16:00 – Statistical data may have increase and changed in performance.

#Budget2014

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#SABudget2014

 

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A Joint comparison report was taken from Hootsuite at around 16:00 which shows that #SAbudget2014 had a higher mention rate than #Budget2014

 

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Limit the time you spend on Email

Limit the Time You Spend on Email

(Extract from Harvard Business Review)

Many of us resist the idea of limiting the total amount of time we spend on email. Instead, we allow the volume of email we receive, and the number of messages that require a response, to dictate how much of our day goes to the endless cycle of send and receive.

But letting email set the pace and structure of your working life makes sense only if answering email is the single most important part of your job. Unless you work on the frontlines of customer support, there’s probably a lot of other work that’s more important – even if it doesn’t feel as urgent as the message that just arrived. Committing to a minimum and maximum amount of time you’ll spend on email instead allows you to undertake focused work when you need to – and just as important, to take actual downtime.

The best way to keep email from crowding out the rest of your professional and personal priorities is to set an email budget: a specific amount of time you’ll spend on email, and a plan for how you’ll make the most of that time. Like a financial budget, an email budget helps you make the best use of a limited resource — in this case, your time.

Setting your email budget

Start by determining the total size of your email budget: the amount of time email warrants relative to your other priorities and workload. A good place to start is by looking at how much time you spend on email now, especially if you add up all those quick phone check-ins while you’re in line or on the commuter train, or grabbing a couple of minutes between meetings.  If you reallocated a portion of that time to the incomplete project on your desk, or to the marketing campaign you putting off, or to restorative activities like sleep and exercise, would your professional effectiveness be enhanced or diminished? Use this self-assessment to determine the proportion of your workday that should go to email.

Allocating your email time

Once you’ve determined the size of your email budget, you should divide it up into a series of regular, brief check-ins (10 or 15 minutes maximum) throughout the day along with one or two extended periods of an hour or more per day.  Keep your email program closed (and notifications on your phone off!) outside of your regular email hours and check-ins. Use a note-taking program or a task manager to keep a list of emails you need to send, rather than starting to write each email as it occurs to you, and leaving it open to finish at some later time.

Use the short check-ins to read or reply to time-sensitive items, while immediately deleting anything you don’t need to see at all. During your extended periods of email processing time, tackle messages that will take longer to process — to read or to form a thoughtful response — and try to clear out the day’s accumulation, archiving and sorting through what remains. Recognize that you may not get through every message within the hour you’ve set aside, and allocate your attention accordingly: don’t proceed chronologically through your inbox but rather attack what appear to be the most critical messages first. Also be wary of letting your “email time” go to actual project work: just because you were assigned a task over email doesn’t mean that you should be doing it in your allotted email hour.

Focus on the emails that matter

You will make the most of your limited email time if you spend it actually reading and responding to important messages rather than on the time-consuming task of plowing through a long list of incoming emails that may or may not warrant your attention. That means automating your message triage process in a way that reflects conscious and explicit choices about what kinds of emails you will and won’t read, and when.

Email management tools like Sanebox and Other Inbox offer a quick way to limit the amount of inbound messages you need to scan. You’ll have the greatest control over what hits your inbox if you set up your own set of mail rules or filters, however. This functionality is available in most popular email programs such as Outlook, Gmail, and others; you can find a step-by-step guide to using rules and filters in my latest ebook, Work Smarter: Rule Your Email.

A filter-based triage system sends less-important messages straight to folders, giving the inbox a miss entirely. You can then check those folders as often as you need to — daily for relatively important types of messages, or never for messages you only want to keep on hand for later reference. For example, you might direct all calendar invitations into a scheduling folder that you review at the end of each day, and industry newsletters into a folder that you review once a week. What remains in your primary inbox are just those messages that meet your standard for must-read-now email, a standard you should keep raising until the number of messages in your inbox fits within the email budget you’ve set.

Staying responsive

Setting an email budget doesn’t mean abandoning your commitment to email responsiveness. You’re just focusing on what types of email will get immediate attentions, and identifying some that won’t.

Nonetheless, the very idea of an email budget tends to provoke a range of anxieties. What if I get a message from my boss after after I’ve used up a day’s email time? What if I work in an organization where same-day (same-hour?) turnaround is a universal expectation? What if — worst of all — I miss an important message?

The best way to mitigate these risks is with transparency. Make your plan explicit with colleagues and clients so they know when you’ll respond, and how to reach you in between times. For example, let colleagues know that you always look at your email first thing, or at lunch time, or that you have two hours booked into your schedule every afternoon so that you can focus on email in a meaningful way; that lets them know that they need to email you that memo by 2 pm if they want you to review it.

Even if you communicate your system clearly, living within an email budget is not going to win you any awards for being your company’s fastest or most diligent correspondent. But is that what you want to be known for? Better to set limits that let you be okay at email – and brilliant at the creative, intellectual and leadership work that email would otherwise crowd out.

by 

Alexandra Samuel is Vice-President of Social Media at Vision Critical, a market research technology provider. She is the author of Work Smarter, Rule Your Email (Harvard Business Review Press, February 2014). Follow her on Twitter at @awsamuel.

 

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Trending the 1st Political Debate of 2014 in South Africa

It was a great privilege to be the Social Media team behind the South African Chamber of Commerce and Industries 1st Political Debate for 2014.

This debate takes place every Election to bring a sense of understanding to the chamber business community in South Africa.

The initial Debate included the Top 6, yet due to unforeseen reasons the African National Congress decided not to partake in this debate.

It seemed the Top 5 Parties all had their fare share of time to point finger at the Ruling party – with merit on points, yet personally I believe more time should of being focused on a solid plan of action – yet the debate was informative to the business community.

The Parties in Attendance were : The DA represented by Lindiwe Mazibuko, COPE President Mosiuoa Lekota, ACDP Chairperson JoAnn Downs , UDM Secretary General Nqabayomzi Kwankwa  and IFP President Prince Mangosuthu Buthelezi

The aim of SA Chamber’s Social media Campaign was to open the question round to our twitter audience, we received an enormous influx of tweets using #SACCI – some where out of line, yet some compelling enough that we addressed with the attended parties.

Here are extracts of Key Tweets from each of the parties that attended.

 

 

 

 

 

As South Africans I believe we all need to make a conscious decision- investigate the political parties you plan to vote for – from there mandates to manifesto’s.

These are really exciting times in South Africa, 20 years of democracy and we are just getting started. The last registration dates are 7&8 Feb 2014.

Here are a few images taken at the event, share on the South African Chamber of Commerce and Industry Facebook Page

 

 

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