The term #digital branding is often used, but what actually is ‘digital branding’ ?

Digital marketing has emerged as a specialism over the last decade with its origins rooted in direct marketing. The increase in the number of personal devices and their use means brand marketers have many more ways of communicating directly and interactively with their target consumers or customers. Given this, it’s no surprise that branding concepts…

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Rockets, Science, South Africa 2030, Internet as media direction from #SouthAfrica

As a technology entrepreneur in South Africa grounded by the principle understanding of the History of our Planet. Living in an age that converts data to resourceful information, we’ve seen these great exploits of community expansion in social media. Down to the apps that generate profit for lead and spending culture research. To a South…

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How to Create Social Media Marketing Videos Without Appearing On Camera

According to 2016 data, video is performing better than other types of posts on Facebook, social video viewing is linked to purchasing decisions, and more marketers than ever are embracing the medium. Do you want to market your business with video? Are you unsure about appearing on camera? You can easily create compelling and budget-friendly…

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5 Social Media Trends That Will Dominate 2017

Social media is one of the fastest changing industries out there. Sometimes a cutting-edge technology changes the social game, or an old idea (e.g. virtual reality) gains viral popularly. Either way, the results always have a huge impact and 2017 will be no different. Here are five social media trends that will dominate 2017. 1.…

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